‘ello, ‘ello, ‘ello. What’s goin’ on ‘ere then?

Managing Director, Richard Merrin looks at the latest lesson in how not to do social media

BLOG26 July, 2017

United Airlines flies into PR storm

How NOT to do crisis communications

BLOG12 April, 2017

How generating publicity for the sake of it can be a good thing

Why more and more companies are approaching PR with strange strategies

BLOG21 February, 2017

Can our industry learn from the US election?

Can PR professionals and marketeers alike learn anything from the contest on the other side of the Pond?

BLOG10 November, 2016

Too little, too late: What could have saved the face of Russian sport?

Russia should learn the importance of good PR and crisis communications when it comes to politics and sport

BLOG23 June, 2016

EU referendum: does the truth actually matter?

In the context of the EU referendum, for nearly all of us the answer is that we don’t know what the truth is

BLOG10 June, 2016

Shocking celebrity threesome or shocking preparedness?

Admit your small mistakes before they become a storm in a teacup

BLOG10 May, 2016

Sharapova proves that ‘all PR is not good PR’

If handled correctly, good crisis communications can produce a positive outcome to a negative story

BLOG16 March, 2016

Why an honest approach is the best way forward

Honesty is the best policy in any walk of life

BLOG20 October, 2015

When sorry is not enough

Richard Merrin explores the costs of Volkswagon's corporate PR disaster

BLOG24 September, 2015

Celebrity endorsement – don’t go in the wrong direction

The challenges of picking a personality to represent your brand

BLOG23 July, 2015

The importance of emotional intelligence in PR

All communication has emotional connotations and as such EI is vital to PR professionals who are constantly interacting with wide and varied groups

BLOG23 March, 2015