Crisis communications

As Warren Buffett famously said, “it can take 20 years to build a reputation and only five minutes to ruin it.” Effective corporate and crisis communications is essential for all modern businesses, helping to build and maintain a high level of trust and a positive relationship between your organisation and the public. From corporate brand-building through to pre-emptive crisis management, proactive corporate and crisis communications protects your brand’s reputation.

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B2B Technology PR

The pace of change in consumer and B2B technology innovation is breath-taking. Business continuity and consistency in the digital transformation of businesses and organisations are key considerations for B2B technology developers, buyers and users. Proactive B2B technology PR understands this and works hard to find the most effective way to tell your business or brand story to grow your visibility and credibility with your customers, partners and the wider public.

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Financial PR and fintech PR

Innovation in fintech continues to disrupt the global market for financial services. Whether increasing back office efficiencies, developing stronger cybersecurity and identification protection or consistently improving the customer experience, fintech innovators work alongside and compete with many of the world’s long-established banks, insurance companies and other financial institutions. Effective fintech PR helps your brand reach wider audiences, build customer loyalty and remain on the cutting-edge of this fast-moving market.

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Healthcare PR and healthtech PR

Innovation in heathtech and healthcare continues to impact upon the lives of millions worldwide. An increasing focus on digital transformation and technologies including artificial intelligence (AI), robotics, wearables and wellness apps, e-health and remote diagnostics are fundamentally changing the ways in which healthcare professionals and organisations interact with patients and consumers. We help brands create and establish an authentic and authoritative voice in order to effectively reach their target audiences.

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Retail PR and retailtech PR

Online and digital technologies have fundamentally changed the ways in which we shop. Fierce competition drives the most disruptive changes across the retail and retail tech industries. From global omnichannel retail data or third party logistics providers through to supply chain management specialists and innovators in the customer experience (CX) sphere, success in retail and retailtech is heavily dependent upon your brand’s reputation amongst industry peers, competitors, customers and consumers alike.

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