The client
D24 Fintech Group, focuses on developing and managing innovative technological solutions for the evolving digital and fintech landscape. Through its affiliates who operate in over 130 countries, D24 Fintech Group specialises in engineering and developing modern technological solutions to create a cohesive, interconnected ecosystem for digital finance.
The goals
At the start of 2025, Spreckley had the challenge of launching D24 Fintech Group globally, raising its profile, reinforcing its expertise in the blockchain and Web3 space, and spreading brand awareness with a focus on corporate announcements to begin with.
The global launch campaign kicked off at the end of February 2025, to promote D24 Fintech Group and its suite of offerings.
The solution
Spreckley contributed to D24 Fintech Group’s media programme with thought leadership content, rapid response quotes, press releases, media alerts, media training and interviews.
Spreckley monitored the most relevant breaking news in the market that D24 Fintech Group could offer its opinions on.
Examples include Spreckley’s work on XRP. This included comments from D24 that were repurposed into a timely media alert, reaching target outlets such as Coin Telegraph Brazil and DL News.
In addition to this, Speckley secured an array of rapid response opportunities for the D24 Fintech Group team, securing coverage with American Banker and Crypto News.