Over 60 pieces of coverage and counting in contact centre, IT, marketing, business, national and vertical trade press: including Sunday Express Scotland, Retail Times, LocalGov, MyCustomer. com, ChannelEYE, FSTech, Business Money, Elite Business, and Sunday Telegraph Business Reporter.
Three new business opportunities for the client from paper downloads.
Creation of individual 13 e-shots and 20 online banners for lead generation and white paper download campaign.
Banner click-through rate of 0.75 per cent (compared with the industry average of 0.1 per cent for 2013).