Experience
George launched My Friday based on a core belief: that of the power of human engagement to move mountains. As founder & CEO, he focuses on providing the most incisive, insightful and impactful strategic policy comms and public affairs support to clients around the world in the heart of the EU.
He is a specialist in delivering policy comms and pan-European strategic engagement programmes & has worked with many leading international companies throughout his career.
Over more than two decades in Brussels, George has had leadership roles global agencies Hill & Knowlton, FTI Consulting and Weber Shandwick, as well as in international organisations like IPC & AmCham EU.
Along with his native English and Irish, George speaks French, German, Italian, Portuguese and Spanish. He is a university guest lecturer in strategic communications and past Chairman of the Irish Club of Belgium.
My Friday